White Label platform for Loyalty Automation

BRICS Loyalty Program Platform

Turn your customer activity data into additional revenue

Developed with the support of the Skolkovo Foundation

BRICS Loyalty Program Platform: A Formula for Profit Growth

TO
IDEN​​TIFY

Plastic cards, phone number, or mobile app;

360-degree customer profile: gender, age, detailed purchase history;

To automate the collection, processing, and storage of customer personal data.

TO
SEGMENT

Customer and transaction online reports;

Segmentation based on socio-demographic data;

Cohort segmentation;

Segmentation by purchasing activity.

TO
MOTIVATE

To create and launch various bonus accrual rules; 

To configure customer behavior requirements (purchase amount, purchase period, etc.) that trigger the rules; 

To select a specific service/product or group of items for bonus accrual/debit. 

TO COMMUNICATE

Free push notifications are free, regardless of the number of recipients;

The app instantly mirrors everything configured in your Personal Account (promotions, contacts, news);

Informative display of information: bonus balance + accrual/debit history + current offers + contact information.

Use BRICS Loyalty solutions to

Extend the customer lifetime value

Encourage targeted behavior:  order value, purchase frequency, “idle” hours...

Increase sales of high-margin products

Identify customer groups with similar behavior to improve the effectiveness of incentive programs

Obtain an additional tool for collecting personal data and preferences

Attract even more buyers

Blockchain technologies inside

Transparency and Trust 

Elimination of Double Point 

Use Decentralized System with No Single Point of Failure 

Automation and Smart Contracts 

Global Point Portability and Transferability 

Enhanced Data Security 

Artificial intelligence works for you

Intelligent Reporting

Predictive Demand Analytics

Expand Sales Channels

Expand Target Audience Reach

Increase Customer Lifetime Value (TLV)

Innovative solutions for professionals

BRICS Loyalty's integrated products include support for the BRICS Pay digital payment infrastructure, international settlement solutions, and fintech.

Our project is aimed at professionals in technology, fintech, and digital solutions, with a focus on innovation, reliability, and global reach.
We offer: 
Customer segmentation into cohorts: Divide your customers into groups based on behavior, preferences, and other parameters for personalized offers. 
Powerful analytics: Get valuable insights into customer behavior, preferences, and the effectiveness of marketing campaigns. 

Frequently Asked Questions (FAQ)

What are cohorts in the context of a loyalty system?

Cohorts are groups of customers united by common characteristics, such as behavior, preferences, or demographics.

How does this system differ from traditional loyalty programs?

What are the benefits of customer segmentation?

What information does the analytics system provide?

Who is this platform designed for?

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